Combo NEWS

Welcome to our blog where we discuss the latest news from the world of digital marketing, mobile and technology! You will quickly get an idea of what essential tech news is streaming through our heads daily.

Our overarching goal is to keep you up to speed with the most relevant and recent developments from the companies that shape this digital world we live in – the world that is rapidly changing before our eyes!

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Tune into Marketing Tidbits, ComboApp’s interactive digital marketing show, to listen to various guests cover topics like mobile, digital, social media and public relations.

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ComboApp Recap: The iPhone 6 Launch Event!

Saying “wow” in response to Apple’s epic launch event in Cupertino, CA on September 9th is a massive understatement: This event, in many ways, is historically as important as the announcement of the iPhone first gen, the iPod and (that dinosaur) the original Apple II. The relevance and weight of this event to lifetime Apple devotees and those who have…

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Investments in Apps with Shaun Johnson, entrepreneur and investor from HandMade Ventures

This week we have invited Shaun Johnson, entrepreneur and investor at Handmade Ventures, to discuss investing and the criteria for choosing a specific project or startup to invest in. Throughout this interview we also touched upon what kind of apps the current mobile app ecosystem is severely lacking.   Shaun is responsible for partnershipship and deal sourcing at HandMade Ventures….

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App Annie: Updating Reviews and Ratings One Day at a Time

App Annie is basically the king of all app reviewing sites. The friendly site has announced that they are changing the way their app reviews and ratings are done – simply to keep things fresh and new!   App reviewers are all over the Internet these days. With sites like 148Apps, AppAdvice and even our very own ComboApp App Stories,…

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Marketing Storytelling with Inner Circle Labs CEO Julie Crabill

 How storytelling helps in marketing   In this episode we invited Julie Crabill, CEO of Inner Circle Labs to talk about storytelling in marketing. We touched upon some of the best case studies that Inner Circle Labs has for successful marketing storytelling. We also discussed marketing stories told by various companies that inspire Julie and influence her to possibly mirror…

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Apple stricts IDFA guidelines

Last week Apple took the next step in the company’s continuous effort to enforce its IDFA indicator usage. The IDFA acronym stands for Identifier For Advertisers and its purpose is to clearly mark iOS apps that display ads. Apple certainly wants this identifier to be used by all apps that have ads in them. Given the general volume of iOS…