Mobile Ads Opt Out by Digital Advertising Alliance

US consumers now have the option to opt out of tracking by advertisers or to restrict which ones can contact them on apps and the mobile web with the Digital Advertising Alliance’s (DAA) introduction of two new tools. The DDA, which behind the AdChoices button, the little triangle on digital ads which lets you opt out of  app tracking, is…



The advertising business consists of various aspects including technical, analytical as well as legal components that one must comply to.   Here at ComboApp, we take the legal aspects of advertising very seriously as it implies both knowing and complying to laws and choosing partners who do so as well.   We want to bring up one of the most…