Invasion Modern Empire

Launched comprehensive media campaign, securing 10 million installs across app stores.

Challenge

 

Invasion Modern Empire, a war-themed massive multiplayer online game (MMO), challenges players to conquer and battle their way to world domination in the midst of a global apocalypse.

Prior to the app’s launch, Invasion sought ComboApp’s help to ensure its success. We needed to secure media coverage of the launch, ensure a high volume of app installs immediately following launch, and build momentum heading into Invasion’s growth phase.

Approach

 

ComboApp concluded that the best approach for a successful launch required influencer outreach campaigns, user acquisition campaigns, a comprehensive media plan, and launch analytics support.

Results

 

ComboApp’s work resulted in more than 10 million installs of the Invasion app across both iOS and Android app stores.

 

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