Kixeye

Acquired over 1 million app installs with a comprehensive, full-scale “first-look” media campaign.

Challenge

 

VEGA Conflict by KIXEYE is a space-based massive multiplayer online real-time strategy game (MMORTS) with an international following.

KIXEYE is a leader in mobile combat strategy, famous for hits like Backyard Monsters, Battle Pirates, War Commander and VEGA Conflict. They looked to ComboApp to deliver a strategy that would differentiate VEGA Conflict from the competition. In an overcrowded MMORTS marketplace, ComboApp needed to make VEGA Complex standout.

Approach

 

To ensure VEGA Complex’s debut was a success, ComboApp developed and deployed a full-scale “first look” media campaign that expanded product visibility to users everywhere.

Results

 

The app was featured on Apple’s App Store, resulting in explosive growth of organic and viral users and over 1 million app installs across iOS and Android.

 

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