When it comes to marketing, perhaps the most persistent problem app owners have to deal with is an app discoverability. One of the ways to fix this problem is via launching an incentive mobile app traffic campaign. Couple months ago we launched AppBooster – the solution for running app incentive traffic campaigns from various sources from the single dashboard via our GoWide sub-division.
Since the day we launched AppBooster, we’ve been getting many questions about the solution and so we’ve decided to come up with a single guide that will help to address some of them.
As the incentive traffic solution AppBooster works because:
- minimum budget to start
- worldwide reach
- 100% CPI risk-free model
- scalable inventory
- all major incentivize traffic suppliers in a single dashboard
- dynamic real-time pricing
- easy to sign up
Open your account at https://gowide.com/cpi/appbooster
Head of Branded Content.
What is the most important metric for you to measure as an app owner? It’s not how many installs your app is getting, it’s about engagement inside of the app! This week I’m talking to Dennis Mink, VP at Liftoff, Inc. From the average price to acquire a registered user to the cost of acquiring a user that purchases a product or service inside an app, Dennis answers it all. If you were wondering who creates dating app accounts more often, women or men, the answer is inside the Q1 2015 Mobile App Engagement Index issued by Liftoff.
Liftoff is a mobile app marketing and retargeting platform that helps app publishers acquire engaged mobile users. Liftoff uses “post-install” data to run true CPA-optimized user acquisition and re-engagement campaigns.
Dennis is the VP of Marketing at Liftoff and a native Californian. Prior to Liftoff, Dennis was head of the marketing team for Appoxee, a mobile marketing automation platform, and DudaMobile, a mobile website creation platform.
Head of Branded Content at ComboApp
How to build and manage a loyal community for your mobile app with the help of social media networks! We will develop and manage your product’s social community by constantly introducing fresh and relevant media content to engage the audience and support loyal users. We also carefully monitor the media environment and competitive activity to ensure a timely reaction to user feedback.
Download Community Management for Mobile Apps whitepaper now!
Do you think about going mobile? Do you already have a mobile app for your business being released on the App Store? App Store Optimization is one of the KEY marketing techniques to connect your app with its users. When submitting the app to the app store, the product owner needs to optimize app presence with visually appealing app screenshots, developing an effective set of keywords and designing an app icon that will stand out. There is a lot more that goes into creating a successful app marketing campaign than just driving app downloads.
Download App Store Optimization (ASO) for your Mobile App whitepaper now!
User Acquisition Management (UA) is one of the most crucial parts of integrated app marketing efforts. App user acquisition is usually defined as an action of downloading and installing the mobile app through organic search, word of mouth, paid campaigns or referrals.
While most companies in the mobile app marketing ecosystem usually concentrate on paid traffic campaigns, there are many more channels to consider when planning your user acquisition strategy.
Download Mobile App User Acquisition Management whitepaper now!
How to shape and maintain the image of an app, brand, company, organization or individual in the eyes of the public! Let ComboApp enhance your brand recognition with outreach to high profile media outlets that cater to your target audience. We will engage users with reviews from respected outlets, forum discussions and social media campaigns.
Download Public Relations Services for your Mobile App whitepaper now!