The T-Obs teacher observation app is a unique tool for school administrators and teachers that gives constructive feedback to improve the quality of classroom instruction. Based on 11 years of research by Barbara Taylor, this special instructional coaching tool is built around a system proven to be effective across hundreds of schools.
ComboApp was asked to design and launch this niche solution to a targeted audience.
ComboApp conducted a detailed competitive analysis, market research, and a thorough UX/UI audit. We also defined SchoolRise’s marketing strategy, which included the creation of marketing collateral, PR, and social media outreach and activities. Analytics solutions were leveraged to drive optimization postlaunch.
ComboApp successfully launched the T-Obs teacher observation app, and SchoolRise was recognized by administrators and teachers for their hard work.