comboapp.com

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Mode

Seaworld

Seaworld
SeaWorld's educational apps

Approach

ComboApp conducted exhaustive competitive analyses, as well as the complete audit and optimization of SeaWorld’s UX/UI design. We provided SeaWorld with creative consultation, including a comprehensive media, public relations and social media plan, complete with influencer campaign management and analytics support.

To track efficacy postlaunch, ComboApp also developed a monetization model evaluation and an app store optimization strategy.

Video creation for SeaWorld's apps

Results

The SeaWorld app had a 30 day user retention rate 22% above market average. Additionally, ComboApp’s marketing efforts resulted in 23,000+ views from Seaworld’s target audience on its YouTube channel, 60,000 clicks from the Facebook CPC campaign, and more than 200,000 impressions through parent blogger posts.